Video marketing agency · Fairfax, VAYou show up on camera. We turn it into booked jobs.
We film your business, post it every week, retarget the people who watch, and follow up by iMessage until they book. One complete system, run for you every month.
One TikTok for a junk removal & moving company in Norfolk, VA
What other agencies won't do.
Views are easy to get. Turning them into booked jobs takes one team that owns every step. Here's how we're different.
Mehrman MediaSix stages. One team. From first view to five-star review.
Every piece connects to the next. A stranger sees your video, sees you again, takes the offer, gets an iMessage back in seconds, and becomes a review that brings in the next customer.
You pay your ad spend and software subscriptions directly. Every account is in your name.
- 01
Video content
OrganicWe film you and your crew, then post every week. Reach videos find new people, trust videos show how you work, offer videos ask for the call.
- 02
Retargeting ads
PaidPeople who watched your videos see you again on Facebook and Instagram, with an offer worth acting on.
- 03
Landing page
ConversionEvery ad points to one focused page built for that offer. Fast to load, easy to book from your phone.
- 04
iMessage lead nurturing
Follow-upThe second a lead comes in, they get a blue-bubble iMessage, not a green text that gets ignored or filtered as spam. Follow-ups keep going until they book a time or tell us no.
45%reply rate on iMessage vs. 10–15% on SMS99%+delivered vs. 75–85% for SMSSource: Sendblue iMessage benchmarks
- 05
Handoff to your team
SalesBooked leads land with your office or sales rep with the details they need, so nobody calls in cold.
- 06
Reviews and referrals
RetentionAfter the job, customers get asked for a review and a referral. More reviews make every other stage work better.
Everything that runs each month.
You give us one or two half-days on camera. We handle the rest.
Content
- Shoot days1–2 / monthAbout 4–5 hours on location. We bring the plan, the shot list and the camera.
- Reach videos2–3 / weekShort, scroll-stopping videos anyone can enjoy, whether they've heard of you or not. Built to put your business in front of people who don't know you yet.
- Trust videos1–2 / weekYour team, your process, and answers to the questions customers always ask.
- Offer video1 / weekA direct reason to call you this week.
Conversion
- Retargeting ads1–2 new / month1–2 irresistible offer ads, swapped out every month so your offer stays fresh and your audience never tunes out. Shown on Facebook and Instagram to people who've already watched you.
- Landing pagesUnlimitedUnlimited landing pages, with a fresh page built for every offer and campaign so each ad sends people somewhere made to convert.
- iMessage follow-upEvery leadBlue-bubble messages sent the second a lead comes in, written to sound like your business. iMessage gets 3–4× the replies of regular texts.
- Review & referral requestsAfter each jobSent to happy customers so your reputation grows every month.
As we grow, you grow.
Every client in the Mehrman Media Network shares every other client's content. It's done the way local businesses naturally support each other, so it never looks like an ad. Each new client puts your videos in front of another established local audience.
- Natural resharesYour videos show up in other clients' stories and feeds the way a friend's post would.
- Real local engagementComments, collabs and shout-outs from respected local businesses push your posts further.
- Reach that compoundsThe network gets bigger with every client we add, and you get that extra reach at no added cost.
Content people actually watch.
We post for this team three times a week. Their videos regularly reach far past their local market, and it's the account where the full six-stage system is rolling out now.
Your crew, your trucks and your owner on camera do the work. We make sure it gets seen.
Ad spend that turns into sign-ups.
This online stock indicator business had spent over $40,000 on ads with no real return. We ran one targeted Meta campaign that put their offer in front of the right audience and brought in 72 trial sign-ups at $96 each, less than a third of one month's subscription.
Because it's a subscription, every customer who stays keeps paying month after month. That's the same retargeting skill we use to turn your video viewers into booked jobs.
Don't just take our word for it.
"Mehrman Media truly understands how to tell our story, highlight our services, and connect with the community in a way that builds trust and drives business. We couldn't be happier with the results."
Parke AtkinsonCEO, College Hunks
"Mehrman Media changed the game. We got next level ad copy and posting cadences. We saw a 400x growth across all our socials."
Justin ShoemakerFounder, Clearwave Water Solutions
We take on a small number of clients, on purpose.
A good fit
- An established local service business, roughly $500K or more in yearly revenue
- You have a team, with employees doing the work
- The owner is willing to be on camera
- You're within about 40 minutes of Fairfax
- You want a steady, month-after-month system
Not a fit
- You're just getting started and still finding customers by word of mouth
- You only want a website or Google Ads
- You want a one-time video project
- Nobody on your team wants to be filmed
From first call to first shoot.
- 1
Strategy call
We talk through your business, your best jobs, and where your customers come from now.
- 2
Plan the system
We map your offers, your content plan and the iMessage follow-ups before anything goes live.
- 3
First shoot day
We spend a few hours at your business and leave with weeks of content.
- 4
Launch and run
Videos post, retargeting turns on, follow-up starts. Then we shoot, post and improve every month.
Straight answers.
Anything else, ask on the call.
Do I have to be on camera?
Yes. Customers buy from people they recognize. The owner on camera is what makes local video work. Your team can join too, and we'll coach you through every shoot.
How much of my time does this take?
One or two shoot days a month, about four to five hours each. Outside of that, we handle filming plans, editing, posting, ads and follow-up.
What's the 45-day guarantee?
If you don't see results within your first 45 days, we keep working for free until you do. On your strategy call, we agree on exactly what results means for your business, like a target number of booked jobs each month, and put it in writing.
Is there a long-term contract?
No. Everything is month to month. You stay because it's working, not because you're locked in.
Is there a setup fee?
No. You pay one monthly retainer. Ad spend and software subscriptions are billed to you directly, so you always see exactly where that money goes.
Who owns the ad accounts and content?
You do. Ad accounts and software are set up in your name.
Why iMessage instead of regular text messages?
Because people actually answer it. Sendblue reports a 45% reply rate on iMessage compared with 10–15% on regular SMS, and 99%+ delivery compared with 75–85%, since carriers filter a lot of business texts as spam. In a Linq Blue case study, a solar company's booking rate rose from 25–30% on SMS to 45% after switching to iMessage. Customers who don't have an iPhone still get a normal text, so nobody is left out.
How does the Mehrman Media Network work?
Every client in the Mehrman Media Network reshares and engages with every other client's content: story reshares, comments, collabs and shout-outs. It's done the way local businesses naturally support each other, so it never feels forced. As the network grows, so does the audience seeing your videos.
Do you build websites or run Google Ads?
No. We focus on one thing: video content, retargeting and follow-up that turns attention into booked jobs. Landing pages are included because they're part of that system.
What kinds of businesses do you work with?
Established local service businesses in Northern Virginia, like HVAC, plumbing, roofing, landscaping, remodeling, cleaning, moving and junk removal companies. If you have a team, real customers and room to grow, and the owner is willing to be on camera, we're likely a good fit.
What areas do you serve?
Businesses within about 40 minutes of Fairfax, including Centreville, Chantilly, Reston, Herndon, Vienna, Tysons, Burke, Springfield, Manassas, Arlington and Alexandria.
Let's see if your business is a fit.
Pick a time that works for you. We'll talk through your business and whether this system makes sense for you. If it doesn't, I'll tell you.
On the call, we'll go over
- Where your leads come from today
- Which jobs you want more of
- What the system would look like for you
- A clear yes or no on working together
dylan@mehrmanmedia.com